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Context

Review of Literary Magazines: McSweeney’s
Martin Riker

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It’s been just under a year of Timothy McSweeney’s Quarterly Concern (called McSweeney’s for short) showed up in a handful of bookstores across the country. I first heard about it from one of the contributors, but soon the name was being mentioned by friends in diverse locations, people who had no connection to McSweeney’s. So I bought a copy, and loved it. It was one of the smartest, funniest literary magazines I’d read. Then, along with the other readers of McSweeney’s #1, I waited for the second issue, which came out five months later under the new title Timothy McSweeney’s Blues/Jazz Odyssey? (still McSweeney’s for short). The second issue was 25% longer and even smarter and funnier than the first. Twice as many copies were printed, and they must have sold pretty well, because McSweeney’s is now coming out with an even larger third issue, titled Timothy McSweeney’s Windfall Republic. I’ve ordered a subscription, and have high expectations. I’m thinking what everybody else who reads McSweeney’s must be thinking around this time, namely, “How long can they possibly keep this up?”

“This” meaning the McSweeneyness, the extraordinary playfulness that marks the magazine from the very first line, and is evident in everything from the copyright information to the submission guidelines to the stories themselves. McSweeney’s is a rare event: a publication with an identity. In this case, an identity that is basically impossible to miss:

There are no restrictions on the size or content of submissions, other than that they should all be 2,300 words and about relationships. Any submissions that are not 2,300 words long and about relationships will not be considered, unless they are 2,300 words long and about talking animals. If they are not 2,300 words long and about relationships or talking animals, they should be 670 words and concern problems of race . . . timeliness is much more of a hindrance than a help, though material about impeachment might, considering the events in Washington—whew!—prove very, very funny. . . . (from the submission guidelines to McSweeney’s issue #2)

McSweeney’s is more than funny, it’s new. It both builds on familiar ideas and confounds them. It inflates to absurd proportion the conventions of literature (and life), so while it has the basic look of a literary magazine, and more or less the same features, it provides a very different experience of reading. It’s eye-opening. Also smart. In spirit, it’s pure Laurence Sterne: hilariously digressive, at times brutally critical, always brilliantly new.

Take a look at the “Notes On Contributors” at the back of issue #1. The subheading reads:

Accompanied by notes about the inspiration behind the pieces in question, written not by the authors themselves but instead by Adrienne Miller, before she read the stories in question or knew the authors responsible.
Then we get:

ARTHUR BRADFORD’S WORK WAS INCLUDED IN THE 1997 O. HENRY AWARDS COLLECTION COMPILATION AWARD BOOK THING. HE LIVES IN AUSTIN, TEXAS.
I currently reside in a megalopolis in the American Northeast. I try to be disciplined about my craft, try to lead a lusterlessly monastic existence. Try not to let life intrude. I was put on this planet to decline to participate in it. I’ve got this framed school picture of myself (third grade, beaverish teeth-hair beaver brown) on my desk, the desk where I sit every day. I look at that little kid whom I was, that sinless little kid who once was me. No one thinks to tell you what’s coming.

Adrienne Miller’s notes continue on, following subsequent author bios, to form a wandering narrative that exists symbiotically with the list of contributors. As if somehow what Adrienne Miller has decided to write in the space provided has become essential to the information that “Arthur Bradford’s work was included in the 1997 O. Henry Awards. . . .” If only the “Notes On Contributors” were written this way it might seem just a quirky (and strained) juxtaposition, but in the context of the entire McSweeney’s product the pieces become oddly homogenous, by virtue of some demented overriding version of common sense, so that it’s hard for me to imagine this particular “Notes On Contributors” looking any other way. I offer this as an example of the type of creativity at play in McSweeney’s, a creativity that works not within a framework but on top of one, using pieces of the framework itself to make this whole new entity—a Frankenstein’s monster—this McSweeneyesque thing.

Although to call McSweeney’s a meta-magazine (which is something you might be tempted to call it given only these examples) would neglect the fact that it is also an actual magazine, with real submissions as multifarious as the editorial matter, and as important to McSweeney’s overall effect. Contributions to the first two issues have included everything from standard story-type fiction to annotated Korean-language lessons to pictureless cartoons to charts comparing animals that can swim with animals that cannot. Contributors have included everyone from big-name fiction writers (like Rick Moody and David Foster Wallace) to journalists to bookstore employees to college professors. This was just two issues.

Which brings me back to the question: How long can they possibly keep this up?

Not a question I ask about many literary magazines.

So . . .

Availability/subscription info.: McSweeney’s has a website (www.mcsweeneys.net) which contains subscription information, as well as a list of bookstores that carry the magazine. The site was called “Timothy McSweeney’s Internet Tendency” last time I visited. It’s something like an electronic version of McSweeney’s, but with different contents. Being a website, it tends to be more topical, and in my opinion less interesting than the print version. It’s okay as an introduction, but a better introduction would be to leaf through a copy at a nearby bookstore.

Current issue: CONTEXT # 21
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CONTEXT is a triquarterly publication intended to create an international and historical context in which to read modern and contemporary literature. Its goal is to encourage the development of a literary community.

CONTEXT is available at bookstores nationwide.